If you are an Australian and planning a snowboarding trip right now, think about Japan.
Powder Dash is an online, facebook game allowing players to experience the true powder that Japan has to offer.The app invites you carve deep powder tracks down a fresh mountain, hit jumps, score points and unlock a line of advanced boards to get you thinking about Japan.
However, in my opinon, it would be much greater if the game also had some prizes providing trip package to Japan.
Facebook game address: http://apps.facebook.com/powderdash
Advertising Agency: McCann Melbourne, Australia
Client: Japan Tourism
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